More than 41,000 participants in London Marathon 2019 held recently were given biodegradable and edible water pouches in replace of single-use plastic bottles.
In the past years, it has been one of the biggest dilemmas for marathon organizers as thousands of plastic bottles are discarded each year.
In 2018 alone, London marathon used 920,000 plastic bottles for the runners and the high amount of plastic waste has concerned them as plastic waste becomes one of the world’s major pollutions.
As plastic bottles take between 450 to 1,000 years to decompose, more and more people feel that changes need to be done before it is too late.
Hence, that is why the London marathon made a huge change for this year’s run.
This year, they partnered with startup brand, Skipping Rocks Lab, who created the edible water pouches called Ooho in replace of plastic bottles to give to the runners.
The edible water pouches are made from seaweed and they create absolutely no waste as users can just eat the whole pouch.
If not eaten, the edible pouch is biodegradable and will leave no waste behind.
Thanks to the new and innovative change, London marathon has successfully reduced their usage of plastic bottles to 704,000 by giving the edible water pouches to runners during the 23-mile marathon.
Apart from plain water, edible water pouches can also be used to store other kinds of beverages such as juice and cocktails.
Marathon participants definitely need to drink a lot of water while completing their run but taking water bottles with them is not ideal and can be an inconvenience to them.
Thus, these edible water pouches make the perfect solution as they can just eat the pouches and avoid throwing plastic bottles away when they resume their run.
Skipping Rocks Lab is a startup company from London which was created in 2013 by Rodrigo Garcia Gonzalez and Pierre Paslier.
The idea of the edible water pouches is definitely brilliant as they use seaweed which is sustainable. Seaweed can grow up to 1 meter per day and it helps de-acidifying the oceans.
The edible water pouches are also biodegradable and will decompose on their own within 4 to 6 weeks with no waste left.
The company is now expanding its innovative creation into storing other liquids such as sauces and alternative storage methods that use no plastic for fruits, vegetables, and non-food products.
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